Black lipstick and a piercing on the sensual lips of Bocca
Design, Design icons, Events and Furniture fairs, Furniture, Italian design, Made in Italy, Milan, New York, Paris, Turin 1 Comment »
Translated by Silvia — Lately at the Furniture Fair in Milan we have been able to admire the urban trendy touch on one of the most famous pieces in the history of design: a piercing applied on the sensual lips of DARK LADY, the new tainted black version of the Bocca sofa.
The original model in red created by Studio 65 in Turin in 1975 in homage to Salvador Dalì has become so famous as to be included in the permanent collection of New York’s MoMA, Paris’ Louvre, Milan’s Permanent Design Collection of Italian design and Denver’s Museum of Modern Art.
Strong piece in the “I Multipli” collection of about180 pieces, Bocca is indeed one of the most famous along with Pratone, Cactus and Capitello. Made from cold-expanded polyurethane a dressed in stretchy material, Bocca and its new version DARK LADY, produced in limited edition of only 1000 pieces, are produces by Gufram, the historical Italian company which is now a part of the Charme group (with Cappellini, Poltrona Frau and Gebruder Thonet).
Strangely though… in the States, this mythical and sexy sofa is known as MARILYN, a love seat, so-called by Eleanore Stendig from Stendig, Inc. in New York, the first importer of Bocca on American soil. The reference is clear!
More images in the cut below.

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